Sunday, August 28, 2016

Client: China Life Insurance

Concept 1: A Friend Worth Knowing - Rationale


















Concept 1: A Friend Worth Knowing - Campaign Ad - Launch


















Concept 1: A Friend Worth Knowing - Campaign Ad - Insurance


















Concept 1: A Friend Worth Knowing - Campaign Ad - Investment


















Concept 1: A Friend Worth Knowing - Campaign Ad - Retirement


















Concept 2: Take Charge of Your Future - Rationale


















Concept 2: Take Charge of Your Future - Campaign Ad 1


















Concept 2: Take Charge of Your Future - Campaign Ad 2


















12 Months Retainer Branding Campaign - Life Buoys in the Marina Bay


















12 Months Retainer Branding Campaign - Umbrella Covered Walkway in Chinatown


















12 Months Retainer Branding Campaign - Parachute Jump from Marina Bay Sands


















12 Months Retainer Branding Campaign - Rainy Day Umbrella Giveaway at Raffles Place


















12 Months Retainer Branding Campaign - Outdoor Umbrella Shelters


















12 Months Retainer Branding Campaign - Taxi Wrap

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